The Trump campaign on Tuesday debuted a new ad targeting Vice President Harris over immigration and tagging her the Biden administration’s “border czar,” a reference to her work addressing root causes of migration in the Northern Triangle region.
“This is America’s border czar.
And she’s failed us,” the narrator states in the ad, which displays images of violent crime and news coverage of crimes allegedly committed by migrants.
The television ad is the first rolled out by the Trump campaign since Harris became the likely Democratic nominee following President Biden’s decision to end his candidacy. It will air in Pennsylvania, Georgia, Michigan, Arizona, Nevada and Wisconsin.
The total ad buy is roughly $12 million.
The Trump campaign and Republicans have aggressively attacked Harris over her work on migration during the Biden administration, seeking to tie her directly to the surge in immigration at the southern border.
House Republicans last week approved a resolution that condemned Harris as the Biden administration’s “border czar.”
The Harris campaign pushed back on the ad by noting it was Trump who lobbied against Congress passing a bipartisan border security proposal earlier this year.
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